Acme Working with persuasion techniques in a media release for air backpacks. The idea was to implement persuasive communications elements into a Media Release. The techniques used are: Strong emotional appeal Attention catchy: Open with a bang Demonstrate need: Establish the need for a solution Show satisfaction: Present a legitimate solution Support: Fully support your … Continue reading Media Release: persuasive sample
It is very common to see marketing and public relations agencies that believe they do not need to market themselves. They almost forget they are a business. In my post grad program we had a chance to build an astute business plan for a public relations agency from Toronto. The name of the agency is … Continue reading Samples: Business Recommendations Plan
This memo has the objective to recommend CSR Initiatives for Bridgehead – Green Energy and Community Development To: Bridgehead Director and Managers From: Camila Borghetti Date: October 8th, 2015. CSR initiatives align to Bridgehead business model This letter has as an objective to recommend Bridgehead’s priority for CSR initiatives and to emphasize who does CSR … Continue reading Sample: Memo for Bridgehead
Backpack 4 Brainiacs raised $1100, enough to feed 9 kids for a year TORONTO, Ontario - November 23, 2015 - Meal programs look after children on the weekdays, but children need help when they go home on the weekends. This is the gap the charity Blessing in a Back helps to fulfill. A team of five … Continue reading Sample: $120 feeds 1 children for a year
During my career in Brazil I had the opportunity to be working for different companies and organizations executing events. In Toronto I have had the opportunity to work in different venues and types of events as well. Some companies that I've been working for: Scotiabank banquet for clients CIBC Christmas party and conferences Weddings Waterfront … Continue reading Events to build connections
Next Monday, me and my Event Management group are hosting a fundraising event. Our major objective is to raise money and awareness for a charity called Blessing in a Backpack. The event is called Backpack 4 Brainiacs. It will be a trivia night, inspired in the TV Show "Are you smarter than a fifth grader?" … Continue reading Fundraising event, my first one in Canada.
Yesterday, my Mental Health Research group and I presented to Civic Action - a foundation focused on improving Greater Toronto and Hamilton Area’s social, economic and environmental future - the results of our studies on mental health in the millennials generation, new entrants in the workforce. As a group, we support that organizations should have support … Continue reading Are you prepared to hold the pressure?